Welcome to Salazar Studio

Date:

Jan 6, 2026

I started my studio to give small and mid-sized brands access to the kind of thoughtful, high-quality design that was usually gatekept behind enterprises.

Naturally, with a background in tech, our early roster followed suit. But then Vessel Health walked in, an at-home nutritional testing company living at the intersection of health, science and software.

Vessel opened the door to more wellness-centered collaborators, including our work with Vantis and others who are rethinking how we care for our bodies, minds, and communities.

And somewhere along the way, we noticed something: We weren’t just good at this work—we were energized by it.

Why Wellness Felt Like Home

Our design language has always leaned toward warmth: handmade textures, craft-inspired details, systems that feel as good as they look. Clean, calm layouts with emotional intelligence baked in. Human at its core.

That human quality resonates especially well in health and wellness, where trust isn’t a nice-to-have, it’s everything. These partnerships pushed us toward deeper curiosity about the future of wellbeing, the brands shaping it, and the people they serve. Innovation with a heartbeat.

Choosing Focus

The idea of specializing was scary at first. It felt like turning away a bunch of potential leads, like narrowing the path. But the truth is, when you go after everyone, you become right for no one.

Looking back at our most successful, longest-running, highest-impact collaborations, the pattern was unmistakable. Health and wellness brands were where we did our most meaningful work. Where we had the most fun. Where the results were the richest—for clients and for us. In wellness, we found clients who value responsibility, care, and long-term partnership. And we found the kind of creative alignment you can’t force—you can only recognize when you’ve found it.

Wellness, Defined Broadly and Boldly

“Wellness” for us isn’t a narrow category.

It can look like an athleisure brand, a sustainability consultant, a women’s health startup, or a mental-health platform. What unites them is purpose: supporting healthier humans, a healthier planet, a healthier collective.

These are the missions we’re proud to amplify.

A New Name for Our Next Chapter

Today, we’re stepping fully into what we’ve always been becoming.

We’re unveiling a new name, a new visual identity, and a refined approach—one that honors our roots while looking toward a more expressive, future-focused landscape.

Our new identity is modern and bold, yet unmistakably human. Elegant with digital clarity. Sharp and soft in the right places. It reflects the dual worlds we balance and the possibilities ahead.

We’re the same team, grounded in the same values—now with a pointed lens and a renewed commitment to empowering modern health & wellness brands to lead with clarity, depth, and brave creative thinking.

Welcome to Salazar Studio.